The branded residences market is among the most lucrative and in-demand segments in Thailand at the moment. Popular with both investors and end users, these properties see a developer partner with a well-known hotel brand who assists with design elements and sometimes oversees operations.
Recently, MontAzure Phuket strengthened its partnership with Accor as it continues to build up a massive mixed-use development along Kamala Beach. The duo is working together on MGallery Residences MontAzure, the Kingdom’s first MGallery Residences, that is allowing investors to tap into the branded residences market.
“Real estate investors in Phuket are focused on land prices that increased by an average of 10.5 percent per year over the past 17 years. This rapid increase underlines the strength of the Phuket Real estate market. Meanwhile, High-Net-Worth Individuals (HNWI) tend to invest in branded residences as they are focused on promising profitability in the long run of branded residences,” Khun Setthaphol Boottho, Executive Director of MontAzure, detailed.
He continued, “These high-end property buyers demand quality residences in prime locations with iconic designs, outstanding services, and world-class facilities. Exactly what we at MontAzure and Accor strive to achieve.”
There is more to the partnership between MontAzure Phuket and Accor for those who own a unit at MGallery Residences MontAzure. A purchase here unlocks a wealth of opportunities that very few other real estate investments can match.
“Luxury residential properties in prime locations and resort destinations are natural extensions of our iconic hotel brands,” Catherine Chan, VP of Mixed-Use, Asia Pacific and Global Brand Advisory Lead of Accor, explained. “The purchase of a branded residence within our residences portfolio is truly the ultimate expression of loyalty. At MGallery Residences MontAzure, homeowners are invited into the exclusive Accor Ownership Benefits Program, ensuring they are treated as the ultimate VIPs while at MontAzure and wherever they travel among Accor’s global portfolio.”
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